2026.07.23  Category: Event

East Asian Culture Experience Days on Jul 26, Sep 27, and Nov 22

Join us for an immersive experience in Matsumoto City!

As part of a subsidized project under the "Culture City of East Asia" initiative — for which Matsumoto City was selected as Japan's representative this year — we will host "Japan-China-Korea Cultural Experience Days" in Nakamachi on July 26 (Sun), September 27 (Sun), and November 22 (Sun). Nakamachi Street will be closed to vehicles every 4th Sunday between April and November (except in August), including these three event dates.

Where

Kurassic-kan on Nakamachi Street, Matsumoto City, Nagano Prefecture

Time

11:00 AM – 4:00 PM

What

Experience traditional games such as Japanese kendama, Korean yutnori, and Chinese xiangqi, as well as calligraphy and traditional musical instruments. Try your hand at origami and painting workshops, or dress up in traditional Japanese, Korean, and Chinese clothing. You can also try our capsule toy (gachapon) machines for original Nakamachi souvenirs!

On July 26, enjoy a performance by Japan's No. 1 high school calligraphy team, and participate in calligraphy and kodo (the Japanese art of incense appreciation) workshops led by local high school students.

Price

Free admission! (Except for traditional dress-up experiences: 1,000 yen; capsule toy machines: 500 yen; and select activities.)

For the latest updates and schedule of activities, please visit our Japanese info page.

2022.06.22  Category: Event

Eco-friendly Street Fair on every 4th Sunday of June - November!

We will hold 'Eco-friendly Street Fair 2022' from June 26th.

Nakamachi Street will be free of vehicle on every 4th Sunday between June and November. Then you can participate in fun activities about zero-carbon, SDGs, and organic life style.

Live performances: kokarina (wooden ocarina) (June, July, October), calligraphy show by Arigasaki High School Students (August, November), eco-kodan (traditional oral Japanese storytelling) (September)

Examples of activities: try wood crafting, make beeswax cling wrap & candle and wooden products, buy organic agriculture product like blueberry and eco-friendly goods at flea market, play SDGs games (August), see demonstration of solar cooker and solar water heater, and more!

Dates: Jun 26, Jul 24, Aug 28, Sep 25, Oct 23, Nov 27
Time: 11 A.M. to 4 P.M.
Where: Nakamachi Street, Matsumoto City, Nagano Prefecture
No admission fee is required.

See all the activities and schedule of activities and performances on this event page and flyer (in Japanese, sorry).

2019.07.30  Category: Event

Japanese Culture Experience Days

So as to prevent the spread of Covid-19, Japanese Culture Experience Days events scheduled for March 3rd and March 10th have been canceled.

Join us for an immersive experience in Matsumoto City! This year, there are 12 chances to try a wide range of different cultural activities.

Where: Nakamachi Street, Matsumoto City, Nagano Prefecture
Dates: Aug 5, 2019 (Mon), Sep 10, 2019 (Tue), Sep 24, 2019 (Tue), Oct 8, 2019 (Tue), Oct 29, 2019 (Tue), Nov 12, 2019 (Tue), Dec 10, 2019 (Tue), Jan 21, 2020 (Tue), Jan 31, 2020 (Fri), Feb 18, 2020 (Tue), Mar 3, 2020 (Tue), Mar 10, 2020 (Tue)
Time: 10 A.M. to 5 P.M.
What: Make your own unique items to take home, try wearing traditional Japanese clothing, and experience other Japanese traditions like tea ceremony and flower arrangement.
Price: Varies by activity

For specific details on the activities being offered, including max. participants and prices, please see the program flier of January, February and March .

Those who participate in the experiences will receive a coupon for a 5% discount at various stores on Nakamachi Street (good for 6 days).

Handicrafts (origami accessories, hairpins, badges, baskets, miniature wrapping cloth, wreaths, etc.) along with kendama, spinning tops, and fans are on sale at the plaza in front of the building. You can also participate in a painting experience for kendama, spinning tops, and fans.

You can also participate in a drawing for goods, or painting experiences for kendama, spinning tops, and fans.

Relax with a refreshing drink as you take in Japanese culture with the on-site food truck selling original Nakamachi drinks such as sake, amazake (a sweet, fermented rice drink) and coffee.

Handicrafts for sale.
Enjoy refreshing, original beverages.
Kendama, spinning top, and fan painting.
2018.09.27  Category: Event

Japanese Culture Experience Day 2018

Nakamachi’s popular Japanese culture event from last year is back again this November!

On November 3, we will hold 'Japanese Culture Experience Day 2018' at the square in front of Kurassic-kan. Participate in fun, hands-on activities such as playing the shamisen or a traditional geisha game, try out a ninja blowgun, make a wooden glider, buy and drink some local sake, and more! You can also see an awesome Japanese iaido (swordsmanship) demonstration, shamisen and Japanese drum performances, professional kendama players, and a parade of Japanese warriors.
See all the activities and schedule of demonstrations and performances on the event flyer:
JapaneseExperience2018